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Check out what Kamalesh Suresh, Senior Manager of Ad Operations at MediaMint, thinks about monotonous tasks in Ad Ops and how he ensures that MediaMint and his team of 200 people adds value to their d

It was a thrill to meet so many talented people across agencies and publishers at the Ad Ops gathering in Munich! So many great discussion!

As ad operations teams work to deliver on short deadlines, navigate campaign changes and manage complex ad products, the pressure on them to move quickly without compromising on customer service

Attrition is still a stubborn challenge for publishers and agencies that rely on their ad operations (AdOps) teams to keep their campaigns going.

Advertisers want to know how their ads appear in the real world. Did they render correctly? Are the key messages or images noticeable? Does it represent our brand the way we intended?